The Builder X-Ray
Your building company is leaking money. Your inbox already knows where.
What 12 months of coaching would tell you. In 72 hours. From your own data. No frameworks. No binders. Just receipts.
You did $3M+ last year and you're not sure where the profit went.
Jobs running. Team working. Money coming in. But at the end of the year the account says you made less than you thought. Or nothing.
You've considered a business coach. Maybe hired one. Got some frameworks, some goals, maybe a binder. Twelve months later: same problems, different language for them.
The issue was never advice. You've never lacked people telling you what to do. The issue is you can't see what's actually happening inside your own business fast enough to fix it.
How It Works
Connect your inbox. Read-only. 72 hours.
No software to learn. No forms to fill. No consultant sitting in your office for a week asking you to explain your own business to them.
Connect
One click. Read-only access to your business email. Revoke it the moment you have the report.
Diagnose
AI reads every invoice, variation, quote, complaint, stalled job, and sub interaction. Finds the patterns you can't see from inside.
Deliver
Cameron sits down with you and walks through what we found. Six lenses. Specific numbers. From your own data.
Real Findings
What we found in real builders' inboxes.
Anonymized. From the last 90 days. Every finding came from email alone.
$24,000 under-billed in a single month.
One builder, $8M revenue, told us he made a loss. We read his January invoices. Nine jobs had claim amounts lower than the actual work completed. Every single error was in his customer's favour.
“Should be 80k not 60k. Please amend.”
That's $24,000 in one month. Extrapolated: roughly $288,000 a year walking out the door. Not theft. Not negligence. Just nobody watching the numbers closely enough, because the only system was one man reading every invoice.
Three weeks to send a contract. The sub was chasing him.
Same builder. A pre-let and electrical contract was requested on the 24th of June. Still unsent on the 15th of July. The subcontractor was the one sending follow-up emails.
“We've both been away.”
Two directors. CC'd on every thread for seven months. Neither one had ever replied to the other. The business ran on the assumption that someone was watching. Nobody was.
Told us his marketing wasn't working. The real problem was solvency.
A second builder came to us saying leads weren't converting. Standard complaint. We connected his accounting system instead of his ad account.
Finding: the business had a solvency constraint, not a marketing one. He also had an uncapped commercial line he'd never advertised, sitting unused. No coach, no ad audit, no strategy day would have surfaced either of those.
The diagnosis took 72 hours. A business coach would have spent months on marketing symptoms and never reached the financial root.
Every job margin was wrong. They didn't know.
A third builder had us build their operating system. First finding: their own labour hours were sitting inside job costs but invisible to the margin calculation. Every single job they thought was profitable was reporting a false number.
They'd tried to hire an operations person four times. Couldn't find one. Couldn't retain one. The system now does what none of those hires could.
The Six Lenses
What the X-Ray examines.
Under-billing
Claims that don't match the work completed. Variations never sent. Money left on the table.
Delivery stalls
Jobs that stopped moving because of something internal, not a sub or a client.
Margin blindness
Costs hidden in the wrong place. Margins that look fine but aren't.
Cash visibility
Where the money actually is. What's queued, what's overdue, what's at risk.
Communication gaps
People CC'd on everything who never act. Threads with no resolution.
Supplier terms
Commercial relationships you're not leveraging. Discounts unclaimed. Credit unused.
The Builder X-Ray
$1,950
Credited in full if you proceed to the ongoing operating system.
The Guarantee
If what we find isn't worth 10x the fee to your business, you don't pay.
Common questions.
“I already have a business coach.”
Ask them to show you, from your own data, exactly where you under-billed last month. Show you the three jobs that stalled because of something internal. Show you which of your team are CC'd on everything and contributing nothing. If they can do that from your data in 72 hours, you don't need us.
“I don't want anyone reading my emails.”
Read-only. Revoke access the day you get the report. We can't send, delete, or modify anything. And you keep the findings forever.
“My business is fine, I just need more leads.”
That's what one of our clients said. Turned out the problem was solvency, not leads. Every new lead was feeding a machine that couldn't convert them profitably. More leads would have made it worse.
“$1,950 is a lot for a report.”
One builder's January invoices were $24,000 light. The X-Ray costs less than what he leaked in a single week. And if we don't find 10x, it's free.
What happens after the X-Ray.
The X-Ray shows you what's broken. The Operating System keeps it fixed. Automated margin checks, claim verification, delivery-stall alerts, cash-flow visibility, sub-performance tracking. From $1,500/mo. But that conversation happens after you've seen your own data. Not before.
Find out what your business has been trying to tell you.
Connect your inbox. 72 hours. Revoke access the day you get the report.